Najila was founded by Anoosha Foroughi and Alicia Kruger, a partnership that blends creative vision with technical expertise to redefine women’s sportswear.
With over two decades of experience in the global performance apparel industry, Anoosha has shaped product and creative direction for some of the world’s leading sportswear brands. Her belief that women deserve sportswear that is as elegant as it is functional forms the foundation of Najila’s philosophy.
Alicia leads operations, ensuring that quality, innovation, and responsible manufacturing meet the standards of Najila’s creative vision.
Together, they share a commitment to creating exceptional sportswear rooted in culture, identity, and the belief that women should never have to compromise who they are to perform at their best.
OUR STORY
Najila Sport was founded with a bold vision: to redefine and elevate women’s sportswear.
We blend luxury, performance, and authenticity with exceptional craftsmanship and elegance. As wellness evolves, so should sportswear. Our collections bring together considered design, premium materials, and technical innovation to support the way modern women move. Everything we create has one purpose: to ensure women never have to choose between style, modesty, and performance.
Our Founders
Our Craftsmanship
From concept to final garment, every detail of Najila’s apparel is crafted with precision, intention, and the women we design for at the centre of every decision.
Each piece begins with deep research and creative exploration, followed by a meticulous process of refinement from silhouette to stitch, from curve to fit. Everything is intentional. Every seam, drape, and contour is placed so that our wearer feels like their clothing is an extension of themselves.
We collaborate with partners who share our commitment to excellence. Our performance fabrics are sourced from leading mills in Italy and Portugal, chosen for their innovation, durability, and sophisticated feel. Our pure mulberry silks come from one of China’s most respected silk manufacturers, renowned for their mastery in weaving luxury fabrics.
The creations are finalised in Portugal by our family-owned manufacturing partner, selected for their generations of expertise and uncompromising standards.
We refine, test, and perfect until each piece meets the level of quality, comfort, and performance that defines Najila. Garments that move beautifully, feel exceptional, and last.
